... (e.g. Now, the sum and substances of these four models of organizational behaviour are summarized in Table 1.1. Gone are the days when people are required to accustom themselves because of the products provided by the companies because, at that time, they did not have many options to choose from. Case study of Nokia change. In recent times, the product life cycles are slimming, the methods of operations are improving, and fashions are changing very fast. It encompasses presenting products on websites and filling the order. Government policies decide the way an organization operates and what it can produce and not. More and more managers are confronting to meet the challenges to fulfill the specific requirements of customers. The actual jobs that workers perform are in a permanent state of flux. We will be using Nokia case study to analyze the organization failure and the needs for changes. This refers to employing different categories of employees who are heterogeneous in terms of gender, race, ethnicity, relation, community, physically disadvantaged, elderly people, etc. It seems that at present, all the companies have reached a saturation point of innovation which was apparent from the launch of Apple’ iPhone 11. 3. Nokia is valued at roughly seven times what Facebook paid for Instagram, and slightly more than half of Apple Inc.’s latest quarterly net profit. The companies who have made changes in their production process when the life of their product ends stayed in business and we are all aware of the failure of Nokia company once it was one of the leading company of mobile phones and at present is hardly keeping up with the increasing standards of competition. Unless employees and executives are equipped to possess the required skills to adapt to those changes, the targeted goals cannot be achieved in time. For instance, a situation like an abrupt change in people’s lifestyles or new technologies can be a threat to the organization. Failure is a factor which puts an end on the operations of some organization as these organizations take with shame and stops from taking risks with innovation ideas. In those days, the managers needed to introduce major change programs once or twice a decade. Second, communication technology allows employees to do their work at home, in their cars, or on the beach in Cox’s Bazar. Similarly, when a company acquires a new company, it is required to cut cost from some of its operations in order to invest in new products and services or for the development of the acquired company. Like I have mentioned at the beginning of the article is that change is inevitable. I am a serial entrepreneur & I created Marketing91 because i wanted my readers to stay ahead in this hectic business world. First, the creation of global organizations means their world never sleeps. They sell products which are environment-friendly in order to gain the loyalty and respect of their customers. Interpretation of Different Models : Various conclusions may be drawn from the study of different models as follows : (i) As soon as the understanding of human behaviour develops or social conditions change, the model is bound to change. Japanese cars are being sold in different parts of the globe. Change is constant, and change is inevitable. Today’s married employee is typically part of a dual-career couple. Social change is also a crucial factor which causes a change in an organization. It is a dramatic change in the way a company relates to its customers. This access to information has led to an increase in innovation, as knowledge can be shared instantly across time zones and cultures. Nokia celebrated over a decade of market leadership in the telecommunications and hand held cellular phone industry and as recently as 2013 Nokia shifted its full attention towards network technologies conducting an organizational change at a grand scale.

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